Алена Новикова

• In depth analysis of Modern trade channel: quantitative (financial and economical) and qualitative (development, customer profile, marketing strategy);• Creating the strategy of Modern Trade development to achieve turnover growth;• Identify gaps within each client , prepare corrective actions and control execution;• Develop conditional trade terms for key accounts, lead negotiations to resign supply contracts with conditional payments within local and international agreements;• Achieve financial targets (ROP, CANN);• Regular business review meetings with decision makers;• Establish annual budgets and control of investment;• Set up sales targets for KAMs, monitor and track performance;