• One of the key decision makers of the start up e-commerce Project – online internet shop Sapato.ru – launched within framework of Direct Group Fast Lane Incubator Project; • Direct responsibility and main focus on the following Company’s areas of activity: a) Operations; b) CRM and b) Web Production.• Structuring and staffing the respective Departments;• Web Production – transparent department structure with clear focus on each member personal production daily KPI currently in place;• Operations – working out and putting in place all main operational business’s processes, development respective reporting standards and overall operational strategy;• CRM – research and identification of CRM solution to support the Company’s ongoing operational activity; Call Center launch.