Александр Мальчевский

Александр Мальчевский

О себе

Очень люблю путешествия, как в дальние страны, так и по нашей родной стране. При первой же возможности еду на рыбылку или охоту, в зависимости от времени года и компании. Мечтаю съездить на охоту в Африку и Новую Зеландию.

Опыт работы
METRO Cash & Carry
Division manager
Должностные обязанности:

Initiate, implement and develop the target group positioning process (MCC & Groceries) through Understanding of customers, competitors, solutions; Selection of potential segments and target groups; Definition of business propositions: range, price, merchandising (place) and marketing & communication; Definition of management structure and people.Analyse, discuss, develop and adapt the suppliers relationship management to the country culture, life cycle phase and market affinity based on the defined customer segmentation and results of the market research among traders. Develop and implement the market research strategy in order to establish a rich source of information and knowledge serving as the base upon which further strategies like assortment & product development, pricing policy, customer approach (in the broadest sense of the word) and trader services can be developed

Описание деятельности компании: The METRO Cash & Carry success story began in 1964 with the opening of the first wholesale outlet in Germany. Today the company is represented in 29 countries with METRO and MAKRO Cash & Carry stores at 544 locations – and offers its commercial customers up to 50.000 different products from a single source. METRO Cash & Carry is a sales division of the METRO Group, the world’s third-largest retail company. Headquartered in Duesseldorf, the METRO Group is one of the largest stock market listed companies in Germany. The group, which generated a turnover of 55.7 billion euros in 2005 employs more than 250.000 people in 30 countries.
Общая информация
Отрасль: Розничная торговля
Специализация: Клиентские отношения
Должность: Менеджер
Английский (Свободный)
Немецкий (Базовый)
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