• Successful experience of delivering bottom line result. • Have launched several brands in KZ market, managed category business and won international FMCG account for digital service agency. • Developed and managed products including NDP launches, consumer and channel activations. • Experienced in managing internal and external parties, including research, product design, creative and media agencies. • Created long term sustainable strategies to drive brand and company performance. • Experienced in developing and managing multi-national teams. • Self-motivated, goal oriented with commercial mindset and practical approach.
Brand Strategic planning development, from NPD development to bottom line results• Managing team of local brand managers and specialists• Brand Sales Forecasting • Cross functional management of NPD launches • Managing Brand Budget• Managing partners, including creative, media, packaging agencies.• Consumer Market research • Control over budget fulfillment.