Promoting quality achievement and performance improvement throughout the company;Setting QA compliance objectives and ensuring that targets are achieved;Maintaining the release management of builds;Agreeing standards and establishing clearly defined quality methods;Defining quality procedures in conjunction with operating staff;Setting up and maintaining controls and documentation;Identifying relevant quality-related training needs;Ensuring tests and procedures are properly understood, carried out and evaluated and that product modifications are investigated if necessary;Supervising in carrying out tests and checks;Bringing together staff of different disciplines and driving the group to plan, formulate and agree comprehensive quality procedures;Persuading reluctant staff to change their way of working to incorporate quality methods.