Молодой, креативно мыслящий, целеустремленный, общительный, с хорошим чувством юмора. Из периодики читаю: Harward Business Review, Секрет Фирмы, The Economist, Ведомости.
- Responsible for the DeLonghi brand in Russian Federation and CIS.(Product portfolio: about 200 products in 38 product groups)- Concept preparation and implementation of the whole brand and each product category (price positioning, promotion, and etc.)- Short-term mid-term planning and forecasting- New business drivers- BTLATLCOOP activity- Media planning (in cooperation with Marketing director agency)- BTL Media plan preparation- Coordination of the COOP and regional activity- Phase-inPhase out product management- Product launch- Sales (sell-insell-out) and stock analysis- Assortment and competitive analysis(Benchmarking Price analysis, etc.)- etc.Main achievements:- To sustain and achieve market leadership (in terms of market share) in strategic product groups (№1 in Coffee Machines, №1 in Coffee Makers, №1 in Radiators – YTD according to GfK)- Successful launch of the new products on the market- Good team play and communication with the sales force- Revitalizing the product portfolio (from more than 250 to 160 products)- Successful marketing campaigns and actions- Successful project management : Nespresso Latissima, Ironing, Coffee, Climate- Etc.